Animated Media On Scroll Pinned Video Storytelling Section

Create a pinned media story with background image or video, up to three autoplaying media blocks, animated scrolling, highlighted heading text, and feature points.

  • check-icon Pinned Media Experience
  • check-icon Autoplay Video Showcase
  • check-icon Animated Feature Story
Animated Media On Scroll Desktop Preview 1
Animated Media On Scroll Desktop Preview 2
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Key Features for Immersive Media Storytelling

Build a scroll-driven media section with pinned animation, background video or imagery, up to three autoplaying media blocks, highlighted text, and responsive motion.

Pinned Scroll Experience

Pinned Scroll Experience

Pin the section while scrolling, as GSAP animates the background, media row, and content into a focused visual sequence.

Desktop and Mobile Backgrounds

Desktop and Mobile Backgrounds

Use separate desktop and mobile background images or videos, with the video taking priority over the matching image when provided.

Up to Three Video Blocks

Up to Three Video Blocks

Add up to three autoplaying, looping, muted videos that appear together in the foreground media row.

Animated Media Entrance

Animated Media Entrance

Move the media grid into view as the shopper scrolls, with horizontal movement extending across mobile when cards exceed the viewport.

Background Zoom and Blur

Background Zoom and Blur

Animate the main background from a closer crop to normal scale, then soften it with blur and reduced opacity as content arrives.

Highlighted Heading Text

Highlighted Heading Text

Use rich text for the headline and make selected words bold to display them in a separate highlight color.

Comma-Separated Feature Points

Comma-Separated Feature Points

Enter comma-separated points that render as a checklist with configurable icon size, icon color, background, and text styling.

Responsive Full-Width Layout

Responsive Full-Width Layout

Choose full-width or contained presentation, separate desktop and mobile spacing, and responsive typography for smaller screens.

Animated Media On Scroll Settings and Options

Control background media, headline styling, feature points, foreground videos, colors, spacing, width, and border radii.

Section Settings

Section Settings

Applies to the whole section

Choose separate desktop and mobile background images or videos.

Background Media

Set background opacity plus the layer and video corner radii.

Media Appearance

Edit the rich-text heading and comma-separated content points.

Heading & Points

Adjust heading, point text, and point icon sizes.

Typography Controls

Customize background, heading, highlight, point, and icon colors.

Color Style Controls

Set separate desktop and mobile top and bottom padding.

Responsive Spacing

Use full width or define a custom maximum section width.

Section Width Setup
Block Settings

Block Settings

Applies to each video block

Upload the foreground video shown in the media row.

Foreground Video

Where This Section Can Be Used

Use this immersive media section across key Shopify pages to present campaigns, product stories, brand messages, or visual feature highlights with scroll-driven motion.

  • Home Page
  • Collection Page
  • Product Page
  • Landing Page
Home Page

Create a Cinematic Homepage Media Story

Use the section on your homepage to introduce a campaign, brand message, or featured story with pinned motion, layered media, and concise supporting points.

check-iconCreate a high-impact visual moment near the top of the page

check-iconUse background video or imagery to establish campaign mood

check-iconShow up to three foreground videos within one pinned scene

check-iconHighlight key words in the heading for stronger emphasis

check-iconSupport the message with short comma-separated feature points

Collection Page

Add Visual Storytelling Around Collection Content

Place the section on collection templates to introduce seasonal themes, category stories, or product benefits using cinematic media, either before or after the product grid.

check-iconAdd editorial motion without replacing the collection grid

check-iconIntroduce seasonal or category themes with background media

check-iconShow supporting videos for materials, styling, or use cases

check-iconUse concise points to explain shared collection benefits

check-iconKeep the section visually contained or expand it full width

Product Page

Explain Product Stories With Layered Media

Use Animated Media On Scroll on product pages to combine background media, feature videos, highlighted messaging, and concise points around a product story.

check-iconShow product benefits through a layered background and videos

check-iconUse foreground media for demos, details, or lifestyle clips

check-iconHighlight important words within the main rich-text heading

check-iconList key product points beside the main animated headline

check-iconCreate a premium scroll moment around product storytelling

Landing Page

Build Immersive Campaign Landing Page Moments

Use the landing pages section to create a pinned campaign scene with animated background media, up to 3 videos, highlighted text, and supporting points.

check-iconCreate a cinematic introduction for campaign storytelling

check-iconLayer multiple media assets inside one focused experience

check-iconUse highlighted text to reinforce important campaign words

check-iconPresent supporting claims as simple checklist-style points

check-iconAdapt background media separately for desktop and mobile

Why Choose Animated Media On Scroll for Your Store?

Create a cinematic storefront moment with pinned scrolling, animated background media, autoplaying foreground videos, highlighted text, and focused feature points.

Animated Media On Scroll Section

Cinematic Scroll Storytelling

Combine layered video, scroll animation, highlighted typography, and feature points to create an immersive visual story.

check-iconCreate a focused storytelling moment with scroll-driven animation

check-iconUse separate background media for desktop and mobile presentations

check-iconCombine one background layer with up to three foreground videos

check-iconHighlight selected words using a separate rich-text accent color

check-iconTurn comma-separated values into a clean visual checklist

check-iconBlur and dim the background as foreground content becomes prominent

check-iconChoose a contained or full-width presentation for different templates

Do This, Skip That.

DO

  • do Use lightweight videos that support one clear visual story.
  • do Keep the highlighted headline concise and easy to scan.
  • do Add no more than three foreground videos to the section.
  • do Use separate mobile background media when framing requires it.
  • do Test pinned scrolling and media movement on common screen sizes.

DON'T

  • don't Do not overload the scene with long headlines or dense feature lists.
  • don't Do not use heavy background videos that slow the page experience.
  • don't Do not rely on foreground videos when no useful visual story exists.
  • don't Do not choose low-contrast colors for highlighted heading words.
  • don't Do not ignore mobile cropping when using separate background media.

Frequently Asked Questions

Can I use different background media on desktop and mobile?

Yes. The section provides separate desktop and mobile image and video fields, letting you tailor the background media for each screen size.

Which background asset takes priority when both image and video are set?

A desktop video overrides the desktop image, while a mobile video overrides the mobile image when the corresponding video field is populated.

How many foreground video blocks can I add to this section?

The Video block has a limit of three. Each populated block renders an autoplaying, looping, muted, inline video in the foreground media row.

How does the pinned scroll animation work on a desktop?

GSAP pinpoints the scene at a 150% scroll distance, scales and softens the background, moves the media row, and lifts the content.

Can I highlight only selected words inside the main heading?

Yes. The heading is rich text, and words formatted in bold use the separate Highlight Text Color setting for visual emphasis.

How are the feature points added to Animated Media On Scroll?

Enter the points as comma-separated values. The section splits them into a checklist with a circular icon and configurable text styling.

What changes in the layout on mobile screens?

Mobile uses fixed, smaller typography, stacked content, 85vw media cards, horizontal media movement, and separate top and bottom padding.

Can I use a contained layout instead of a full-width layout?

Yes. Disable Full Width and set the Section Maximum Width to contain the layout within your preferred bounds.

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