Initially, Shopify was a small and personal idea, but it turned into something huge. It was just about selling snowboards online for the founders, but they built their own when they could not find the right platform. Today, 5,650,227 live sites are built on Shopify. It has become a go-to eCommerce platform for small businesses and large enterprises.
Well, the main reason it is so popular is that from day one, Shopify's focus has been to simplify things for business owners. They covered 360-degree aspects to make this possible. Shopify gives you everything you need now and keeps on evolving. They even moved into offline sales. Do you want to know the best part? Shopify's pricing model lets you grow instead of just taking a cut from their profits.
Let us discuss this more in the form of ten top reasons why the popular Shopify is the best eCommerce platform!
An eCommerce platform is a digital storefront where businesses can sell their products or services online. Like a physical store, these platforms provide the tools to showcase products, manage inventory, and handle transactions seamlessly. They enable businesses to reach a global audience, making online selling more accessible.
Think of eCommerce platforms as modern-day marketplaces where sellers set up virtual booths to attract customers. These platforms empower businesses to create fully functional online stores available to anyone with an internet connection, helping them grow and scale in the digital world.
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Below are the top 10 of many reasons to choose Shopify for your eCommerce store:
Seamless integration: You can easily integrate essential tools such as Google Ads, Google Merchant Center, social media platforms, and more. These connections help with smooth business operations. They boost visibility & sales too.
Full access to your store's HTML and CSS: You can get into the code to customise your theme to get exactly how you want the store's design and performance. You can make detailed changes with coding skills.
Mobile-responsive themes: All themes provide the best experience and easy shopping on phones, tablets, desktops, and everywhere. The mobile commerce cart too is included for free.
Robust SEO capabilities: The advanced SEO tools help your store rank higher in search results. It provides detailed analytics. You get detailed insights into store performance and consumer behavior. Also, adjust your marketing strategy to maximize results.
Shopify has full control over its software because it is a closed-source platform. Their team handles security updates and new features. Well, open-source platforms like WordPress can be vulnerable to attacks but Shopify takes all the steps to protect your store. Therefore, your site and your customers' data are completely secure.
Also, its trusted checkout system builds trust with customers. They find it familiar so feel confident when making purchases due to its standardized design.
Further, there is Shopify's permission system too that reduces your liability. You can use it to limit access to their sensitive customer data. The best eCommerce platform also eliminates the need for you to offer ongoing maintenance packages like in WordPress or take backups.
Various aspects of Shopify show how it makes Ecommerce super-easy for you. It offers a user-friendly interface and drag-and-drop functionality that requires no technical skills. Also, you can customize the design and performance easily such as adding items or updating themes. You do not need to code for anything.
Moreover, the dashboard is a one-platform solution to view and manage everything related to the store like performance, payments, shipping, etc. With over 8000 apps, the Shopify app store can meet your all requirements.
Shopify themes are specifically made for e-commerce. So, they are optimized to showcase and highlight the main features of products. They help improve conversions too. Various other features like upselling options, free shipping progress bars, etc. ensure a great shopping experience.
Also, the Shopify theme editor is one of the easiest to use in the industry. You can make flexible changes limitlessly like adding a banner only during a discount sale. Moreover, you get full access to the theme code to make more complex changes.
You get various tools to promote your products and boost sales. They have email marketing tools with which you can create great newsletters and promotions. Also, you can set automated workflows and track the success of your campaigns.
They have excellent features for social media integration. This is excellent for engagement and reach as it allows you to create posts, stories, etc.
Moreover, you can also recover lost sales as the abandoned cart recovery feature sends reminders to complete the sales automatically.
Well, the powerful SEO features help optimize your store for search engines. You can add meta tags, descriptions, and keywords easily.
Shopify offers 120+ payment options for the global customer base. They can pay with the method they like as they have all popular ones including credit cards, Apple Pay, Buy Now Pay Later (BNPL) services (eg. Klarna), etc. Moreover, you can also offer subscription payments to your customers. Well, it provides smooth third-party payment provider integrations like Stripe. PayPal is one of their default providers.
Customers can feel comfortable to shop with Shopify's localized shopping experience. You can customize your store for local language, currency, and payment methods as per your customers' location. This aspect helps you build trust and increase sales.
Well, it offers automatic translations too to avoid language barriers for selling in international markets. Also, you can have custom content for specific areas from different customer regions that you set like having a sale in one country and not others.
Shopify has top shipping carrier options. This way, you can find the most affordable one for you and your customers. Also, the built-in shipping tools provide various features like printing labels. If you have high-volume orders, you can save on costs with discounted shipping rates.
Shopify provides a simple solution to manage shipping and delivery in-house and through third-party services.
With this feature, you can sell your products on any channel such as a website or social media platforms like Instagram, Facebook, etc, or even offline. Everything remains in sync on any platform. Shopify dashboard easily manages all the platforms, their orders, and other activities.
Shopify offers great scalability and is built to handle growth. It supports small businesses excellently but even has a new enterprise-level Shopify Plus. They add new features frequently to keep your store at its best.
Also, it provides excellent support through the help center and live chat to solve any technical issues. Moreover, collaboration is seamless as you can add team members and manage permissions without sharing passwords.
SectionHub Shopify app provides ready-to-use theme sections to build a professional Shopify store. They are completely customizable in layout, colors, and spacing through Shopify's theme editor. Also, they work with all Shopify themes and do not need any coding knowledge. Well, you can browse, preview, and publish sections directly from Shopify's admin panel.
Let's repeat.. what is the best ecommerce platform to use? Shopify is the answer if you want top-notch features and tools for eCommerce stores. It is the best choice if your goal is to sell online successfully and hassle-free. So, build a stunning store without any coding struggles. And with SectionHub, you can take your store's design a level up. Start today.
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